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Transformation as a Product
Treating digital transformation as a product in its own right, fully adopting a product mindset reflects the uncertainty of the environment in which the work is unfolding. It encourages long term commitment and adaptive planning, inspires an experimental entrepreneurial mindset, balanced against increased rigour around feedback, planning and user centred design.
John Clapham
Mar 238 min read


Blinkered by Backlogs? Let your product person think!
Are backlogs stopping you getting to grips with your product? Quality thinking drives successful decisions, that means being able to visualise in your own style.
John Clapham
Jan 236 min read
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